Web Assist Logo

Our customers give us an average of 9.6

Call us at

07870 134 826

Let’s Talk Websites…

SEO Oxford

Search Engine Optimisation

You searched “SEO Oxford”… but what you really want to know is…

Why is my website not working? Why am I on page 10 of Google? What am I doing wrong?

For help with the answers to the above please get in touch, I’ll ask you a few questions and I’ll carry out a check of your website home page and let you know what’s currently holding you back. Best of all, it’s FREE…

What is SEO?

SEO or Search Engine Optimisation helps to determine whereabouts your website is listed for organic search in search engines such as Google, Bing and Yahoo for a given search term.

SEO Strategy

It seems that everyone and his dog is an SEO expert with the perfect SEO strategy!

You probably, the same as us, get daily emails “offering” to get you on page 1 of the search engine, particularly Google, from SEO companies… Unfortunately, there is no easy fix (if there were, then everyone would have done it by now). Search engines actually reward good SEO.

How does Google decide the search engine rankings (Google rankings) and which website to put at the top of the page when you search for something? It doesn’t do it on a random or some kind of rotational basis. It uses a secret algorithm to determine what your website is about and how relevant that is to the searcher’s search term.

The truth is that you need an SEO process, an ongoing SEO campaign and not a quick fix. Our Search Engine Optimisation Services starts with research into your business and your target market (we use a simple questionnaire as our start point). We need to understand your digital marketing strategy to be able to create successful seo campaigns. A website should then be built (or an existing website adapted) to reflect the business, with great content that appeals to your clients (or at least the people you hope to make your clients) and keywords relevant to your market. These are found using a process of keyword research. Local SEO to increase website traffic is the goal.

What is Keyword Research?

Keyword Research is the process of querying search engines, such as Google, to establish the search queries used to find a particular product or service.

SEO Oxford - Google Analytics Tracking

Local SEO services

As a guideline, each service and city/town you supply should have its own website page targeted at that service and city/town i.e. website SEO in Oxford. Images need to work with the text content and be properly optimised. To improve your search engine ranking and your organic traffic, your website needs to have headings and these need to feature your keywords.

What’s the No.1 reason for websites not working? No/Wrong keywords. Do you know what your keywords or phrases are?

Local SEO to generate enquiries. Search Engine Optimisation Oxfordshire.

How we improve your search engine optimisation?

As Oxfordshire SEO specialist, our local SEO Services start by develop an SEO Strategy. There are lots of things that Google looks at in order to determine how relevant your website is to a given search term.

Google is “king” with more people using its search engine to find what they want online than anyone else’s. Therefore, you need to keep Google happy too. Our SEO strategy starts by ensuring your technical SEO is correct and your site has Google Analytics installed and is monitored using Google Console Tools. Did you know that Google will actually inform you when or if it finds something wrong with your website once these tools are set up?

However, simply setting up these tools is not enough. It’s crucial to regularly review the insights and data provided by Google Analytics and Google Console to identify patterns and areas for improvement. This ongoing analysis helps in understanding user behavior, website traffic sources, and the performance of specific pages or keywords. Moreover, leveraging these insights can guide adjustments to your SEO strategy, ensuring your website remains competitive in the ever-evolving digital landscape.

Additionally, while Google holds a significant share of the search engine market, it’s important to not overlook other search engines like Bing and Yahoo. Optimizing for these platforms can broaden your reach and capture a wider audience. This involves ensuring your site is indexed correctly and adheres to the unique algorithms of these other search engines.

Furthermore, off-page SEO elements such as link building and social media presence play a vital role in enhancing your website’s authority and trustworthiness. By cultivating quality backlinks and maintaining an active presence on various social media platforms, you can boost your website’s visibility and credibility.

In summary, a comprehensive SEO strategy involves a blend of technical SEO, regular monitoring using analytics tools, and off-page optimisation. By focusing on these areas, you can ensure your website not only ranks well on Google but also performs effectively across other search engines, ultimately leading to increased organic traffic and business growth.

But it’s not all about Google; search engines such as Yahoo and Bing also need to be able to find your website, and you must consider off-page SEO as well.

Technical SEO

Technical SEO is all about the functionality of your website. Generally, it’s about a lack of errors, such as: Site speed, 404’s, Mixed content, broken image links, server issues, Java and CSS errors.

SEO is not a one-off. Think of it as an ongoing development.

As an experienced SEO Agency company offering a variety of SEO services, including technical SEO, we know we can’t promise you will be No. 1 on Google within weeks. But, we know our search engine optimisation process works (81% of our clients are in the top ten search engine results (Organic search) on Google for highly relevant search terms). We use our technical SEO know-how to work with search engines best practice guidelines, using optimum ranking factors, to get you the SEO success results you need. This all starts with a technical SEO audit of your on-page SEO.

Just one of our excellent SEO  Services testimonials.

I recently worked with Stephen to identify ways to improve traffic to my website and increase sales. Stephen was extremely knowledgeable in SEO, and his advice and recommendations were clear, logical, and honest. Stephen took the time to understand me and my business, and my business needs/wants, and tailored his feedback and recommendations to best serve me while still being very honest and realistic. I highly recommend Stephen and Web SEO Assist for all businesses seeking to increase how their website is working to grow their revenue. A true business partner!

Lisa Wood

SEO Services

SEO Boost

 

Often, we find that your website needs a lot of work to start getting rankings. So we came up with The SEO Boost – A one-time, jump-start, to complete the basics in one go, quickly and smoothly to give your website the Boost it needs.

After an initial discussion with the business owner, part of which will be brainstorming relevant keywords. phrases and search terms, we’ll carry out the following where needed.

Our SEO Boost includes:

SEO Boost = £610

*Price is based on a 5 page website.

SEO Oxford Pricing

Want to know what we do with our monthly Oxford SEO Packages? The table below lists the type of tasks we carry out to improve your SEO. Get in touch today by completing our SEO contact form or emailing us directly at mail@webseoassist.co.uk. We look forward to speaking to you soon.

Search Engine Optimisation (SEO)

with Web SEO Assist, Oxford SEO Specialist

More traffic = More sales